Saturday, June 30, 2012

55th Week@XIMB

55th Week@XIMB - 24th June to 30th June, 2012

24th June - Sunday was spent with some business analysis news and listening to Mr. Prabhat Patnaik on the topic "The Perverse Transformation"..

Reebok is revamping the branding strategy with an inspiration from the Dominno's Pizza. After all, what was the market for home-delivered pizzas before Domino's began operations? Zero. The most efficient, most productive, more useful aspect of branding is creating a new category. Start something totally new. Hence, the learnings were clear: "Ask not what percentage of an existing market your brand can achieve. Ask how large a market your brand can create by putting resources behind creating a category."

Aditya Birla Nuvo to invest Rs 1,600 crore in Kishore Biyani's Pantaloon Retail. That is a big story to be watched in the coming years. Launched in 1997, the Pantaloon format is spread in 35 cities with 65 stores and 21 factory outlets covering total retail space of over 2 million square feet. As per my assumption, this move has been done to bring a consolidated position in multi brand retail market where the government may soon notify 100 percent foreign direct investment in multi-brand retail. (Source) Rapid expansion of the retail chain with high cost of real estate became unfeasible to finance. The interest rates were higher, hence there was failure of big brands in retail sector.

22nd Rajan Memorial Lecture - by Prabhat Patnaik @ IRMA



The 22nd T S Rajan Memorial Lecture was delivered by Mr. Prabhat Patnaik on the topic "The Perverse Transformation". The memorial lecture seeks to bring renowned development practitioners in the rural sector to address the participants and interact with them.

25th June - Theory building is mostly qualitative work and require a lot of triangulation of the data. QRM lectures are getting more boring with each passing day.

26th June - Conclave on MDGs is being organized tomorrow which will be attended by prominent speakers. There was talk of N C Saxena, Dr. John Oommen and Professor Peppin delivered in Odisha MDG Forum presentations.

HRM (Human Resource Management)classes are boring but revised Delphi method.

27th June - While reading about Cooperative Model in India, the role of registrar comes under scrutiny.

28th June - There was use of term Markov Analysis in HRM class. In QRM class, there was a long monologue of Professor on Philosophy of research and Reality. That reminded me back again to the folk story of Blind men and an elephant, Rashomon effect and Stereotyping. Humans have habit of hasty generalization that define their belief structures. Interpretation of reality must address the manifold nature of truth.

“We have to remember that what we observe is not nature in itself, but nature exposed to our method of questioning.” -Werner Heisenberg

29th June - There was discussion on The Myth of Kalahandi in ESM lecture. 19th Century travelogues mentioned Kalahandi Granary of east and this place supplied food at Bengal famine. Kalahandi became a classic case of environmental degradation leading to poverty and deprivation. Why have things changed? Rain never failed Kalahandi. Mismanagement did. In 1946, traditional structures irrigated 38,684 ha, 1970 to 8,007 has 80% drop with declining forest cover 67% (1900) to 13%.

Johl Committee Report, 1986, recommended diversification within farming away from wheat-paddy rotation to the extent of 20 per cent in favour of fruit and vegetable, fodder and oilseeds crops. Here is an clip of his interview where talks about the importance of the policy environment for the conservation of water in India, and effective techniques.

SS Johl Interview at Columbia Water Center, New York


30th June - Individual Photo session for placement brochure. Closing the week with a quote of Martin Luther King - Human progress is neither automatic nor inevitable... Over the bleached bones of numerous civilizations are written the pathetic words: Too late.